Friday, 18 September 2015

Audience and Institution

Audience and Institution

1- What % of global box office was the British film industry responsible for?


2- What was this % in 2009?


3- What might this change indicate about British film?

The % of British film popularity is rising

4- What films have been responsible for this change?

Harry Potter and the Deathly Hallows part 2 and The Kings Speech
5- What % of the British film industry makes a profit?
6- What % of Hollywood films make a profit?
7- How does that % differ between £2m and £10m budget British films?
4% for lower costing films and 17% (almost hollywood profitability) for £10m+ films

8- What might we infer from this difference? 

That low budget films are 13% less profitable than high budget films 

9- Which age group makes up the largest % of UK cinema goers?

over 45's

10- Why do you think this might be? 

Films being made are aimed at that age group eg. The Best Exotic Marigold Hotel

11- Which 'type' of film has seen an 18% drop in attendance?

3D films

12- Within that 'type' which genre has seen the biggest fall?

Family films and films that don't involve a lot of action/ horror

13- What did Charles Grant put this decline down to?

3D films are too expensive for the turn out it gets
14- Who is Paul Greengrass?
A British film director
15- How did he describe the British film industry?
As a 'success story' and predicted it would see international growth.
16- What did a BFI spokesperson say was the point of less profitable low budget British films?
The films are beneficial to the industry for reasons like skills and training development and for artistic and cultural importance.

17- What was the budget for Filth and how much money did it take?
Filth managed to make £4m at the box office, more than double its budget

18- What advantage did James McEvoy feel £100m films have over low budget films?
Money for advertisement 

19- What is VOD?
Video On Demand 

20- What % increase did VOD see last year?

21- What impact might VOD have on distributers and Studios?
The distributer and studio might become less important 

22- What impact has it had on Blockbuster rental stores?
They're not used as much anymore

23- What was unique about Ben Wheatleys 'A Field In England'?
The film was released on all formats (VOD, Cinema, DVD and TV) at the same time

24- What does director of The Machine Caradog James think is the toughest part of film making?
Getting the film to reach the audience

25- Why have rules been relaxed on what makes a film 'British'?
To encourage other countries to make films in this way 

26- How has the use of visual effects in films been encouraged?
Visual/ special effects is part of the criteria in order to help the British visual effects industry 

27- Name five of these rules and link them to The Kings Speech, Kill List, The World's End
Dialogue in english
British director
British cast
Set in the UK
Film based on British subject matter

28- What rules has chancellor George Osbourne announced for tax on British films?
Tax relief will increase from 20% to 25% on the first £20m of qualifying production expenditure

29- What is the highest grossing film in UK box office history?

30- How much has it taken and how many screens was it available on?
£94.3m and 587 screens

American Influence - Variety links
31- Why has Sony opened a Digital Motion Picture Centre at Pinewood studios?

To provide training to get the most out of the cameras

32- What benefit might this have for the British film industry?

To create more jobs for people in the industry

33- Where else have they opened facilities like this?

LA, Beijing and Mumbai

34- How many films have been produced using the F65 camera?
More than 30 feature films

35- What has been the consequence of Blockbusters to US film production?
Shareholders can sabotage the budget

36- How big a loss to Sony expect to post?
The studio posted an operating loss of $181 million for the second fiscal quarter.

37- Which films are responsible for this?

The White House Down and After Earth

38- How is Lionsgate different to Sony?

The bankers look covetously at the economic model of a Lionsgate, which, with no physical studio to support and a more modest overhead than the majors, can register enormous grosses with a franchise like The Hunger Games.
39- Why is "the new mandate to avoid niche products'?
The belief that blockbusters alone represent a sound investment strategy is in itself driving up the cost of blockbusters as well as superstars. While business strategists traditionally have argued for diversification, the new mandate is to avoid niche product because the niches are getting narrower.

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